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Virtual Roundtable: Leveraging Technology - How To Get More Calls in 2022

NFDA Virtual Roundtable (1 CE Hour)

All times are U.S. Central Time

Make digital marketing technology work for you!

The landscape continues to shift and evolve in the deathcare industry. Consolidations are increasing, competition grows steeper, and cremation rates continue to rise. As an independent funeral home owner, you'll need to step up your game to survive and thrive. Join Welton Hong to learn how you can make digital marketing work for you to generate more calls. Marketing your firm on the Internet doesn't have to remain an enigma. There is a way to do it without throwing money away. How can you dominate your local market with online search? Why are five-star online reviews important and how can you generate more of them? How do you attract more preneed business? Discover the answer to all these questions and more.

 Key Takeaways:

• Understand the current state of digital marketing for deathcare companies.
• Know which tools and techniques you need to employ to generate more calls.
• Learn what effective marketing and sales funnels look like.
• Discover how emerging technologies in deathcare will impact your business.

Presenter:

Welton Hong, founder of Ring Ring Marketing is a leading expert in helping funeral homes convert leads from online directly to the phone line. Founded in the Silicon Valley, Ring Ring Marketing has successfully helped hundreds of small businesses increase their revenues in a short amount of time. Welton is the author of Making Your Phone Ring with Internet Marketing and a regular contributor to American Funeral Director Magazine. He has a graduate degree in Electrical Engineering from the University of Colorado at Boulder. Prior to starting Ring Ring Marketing, he was a senior technologist at R&D facilities for Intel, Sun Microsystems, and Oracle.

Approved for 1 CE hours by APFSP and by most state and province licensing boards.