Webinar: Green Burial: Opportunity or Threat?
Virtual Event
Wednesday, October 04, 2023
1:00 PM - 2:00 PM
iCalendar
Central Standard Time
NFDA Webinar (1 CE Hour)
Free for Members
All times are U.S. Central Time
Do you know how to service a family who requests green burial?
Green burial or natural burial represents a growing movement that embraces sustainable practices and seeks to minimize the environmental impact associated with modern burial methods. While green burial is a long standing alternative, the execution of green burial can be intimidating if you have not done one. This webinar will dive deeper into current consumer preferences data, sales and merchandizing strategies, products available and how to conduct a green burial. Don’t be caught in a situation where families know more about this than you! No green cemetery nearby? There are alternatives available to still cater to a more eco-conscious consumer.
Key Takeaways:
- Understand what green burial consumers want.
- Learn what the needs are of green burial consumers and how to meet those needs.
- Explore practical insights on how to prepare for and execute a green burial.
Presenter:
Darren Crouch, President and CEO of Passages International, Inc., co-founded Passages International in 1999 in the back of the family funeral home. He has since been published in The Director Magazine, The American Funeral Director Magazine, Funeral Business Adviser, The Cremationist, and the ICCFA Magazine. He has also been quoted in the New York Times, the Wall Street Journal and the Washington Post. In addition, he has spoken at several national and international conventions including the Asia Funeral Expo, the NFDA Convention, the ICCFA Convention and the CANA Symposium. Darren has been recognized as a thought leader in the funeral industry and in 2022 Passages International was a finalist for Fast Company's World Changing Ideas in the category of Enduring Impact.
Darren holds a BSc. (Hons) degree from Manchester Metropolitan University in Manchester, England, is a Vistage member, and is the current President of the Green Burial Council.
Approved for 1 CE hour by APFSP and by most state and province licensing boards.